UGB - User Generated Broadcast Platform
Live broadcasting
The Internet is an interactive media and there is no reason why video should be limited to non-interactive mediums such as Download and On-demand. To take advantage of this, we have focused the UGB platform around LIVE streaming, instead of the more traditional content delivery methods.
Why do we believe that LIVE is important? Have you ever had a conversation with someone, where the answer to your question arrives two weeks later? Neither have we; which is why we believe LIVE is key to acheiving real communication. In many ways, the UGB platform can be described as a communications platform as we allow viewers to interact in real-time through chat, social networks and various viral tools.
Anyone who has ever attempted to setup a live broadcast over the Internet will tell you: it is both a complex and expensive endeavour. We believe, however, that simplicity is paramount for getting users to go live and broadcast themselves.
The UGB platform offers its users a one-click LIVE broadcast, which requires no downloads or indeed anything more than an Internet connection and a camera. The LIVE broadcast is easily recorded with the one-click recording tool and can be made available instantly after the live event for later, on-demand viewing.
By using the very latest codecs, the UGB platform provides anyone with high quality streaming but without the fuss, meaning that anyone now can become a broadcaster in their own right.
Get started Feel free to ask us for a quote or to find out more about the UGB platform.